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THE CLOSER NOTES


Red Flags in Sales: Warning Signs Your Prospect Will Never Buy
Learn to Spot the "Shaadi Reject" Signals Before You Waste Your Time The "Always Busy" Prospect Imagine this. Your friend has been talking to someone on matrimonial Site for an arranged marriage. Every call goes well. They laugh. They exchange photos. Families even speak once. But... Every time the marriage discussion moves towards fixing the engagement date, the other family says: "Let's see." "We'll discuss next Sunday." "Pandit ji se pooch ke batate hain." "Mummy is not fe
5 min read


Most Salespeople Fight Competitors. Great Salespeople Fight Habits.
Customers Don't Buy Better. They Buy Familiar. "Sir, hum toh pichle 10 saal se isi Dukaan ke samaan le rahe rahe hain." Most salespeople hear this and immediately start explaining why their product, service, or company is better. That is exactly where they lose. Because the customer is not comparing features. The customer is protecting a path. In Behavioural Economics, this is called Path Dependency. In street sales language, it simply means: People keep doing what they have
4 min read
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